I’m Ms. Flo—founder, digital strategist, and the creative force behind Nik & Kel Designs.
I work with travel advisors and agencies who are ready to move beyond scattered branding, outdated websites, and digital confusion. My work begins with strategic website design, but my approach goes deeper than visuals. I focus on alignment—how your brand looks, how it communicates, and how your digital presence functions together as a system.

With a background rooted in structure, problem-solving, and intentional design, I don’t believe in building websites that simply look good. I build websites that make sense—sites designed to support client flow, reflect brand clarity, and create a strong digital foundation for growth.
Every project is approached with intention, strategy, and an understanding of the travel industry. Travel advisors juggle client communication, evolving offers, and seasonal marketing. Your digital presence should reduce friction—not create more work. That belief guides every solution I design.
Nik & Kel Designs is founder-led, which means when you work with this brand, you work directly with me—no handoffs, no guesswork, just thoughtful collaboration and clarity from start to finish.
Let’s build a digital presence that reflects the expertise behind your business.
